Hey everyone,
Last week, I got invited to over a dozen press trips. I’m not going on any of them.
In fact, I only went on one group press trip this year…
I went to Noma Kyoto! And I’m not opposed to group press trips, but 99% of them I can’t go on, and there’s a specific reason why.
During our last AMA, one publicist mentioned they’re having a difficult time getting journalists to agree to go on a trip to a new property. We discussed it a bit and alluded to everyone’s busy schedule. But afterward, I thought, there’s more to it. And if they’re having trouble getting people on it, everyone is.
And while I’m sure it’s frustrating and baffling, here’s why journalists like me are saying no to your press trips and how you can make them reconsider.